A new product color? In a 3D configurator, it’s easier (and cheaper) than you think
New season, new trend, new idea.
You want to add a product color or variant — just to see if customers like it.
And suddenly that “small” change means:
– re-rendering every scene,
– updating catalog photos,
– fixing your PDF,
– and, of course — time, budget, coordination.
But what if instead… you just **add the variant to your 3D configurator** and track if customers actually click on it?